Earl Grey, Pantone 465

by C. Fernsebner, concerning the matter of Tasty Things

British designer Onkar Singh Kular has created mugs to match the exact shade of a person's preferred milk-to-tea ratio.

Kular (on Design Museum): "The mugs aren’t innovative or distinctive in their shape or material, but when people see them they usually smile."

(Via We make money not art.)